Mobile Marketing And The Importance Of Local Business Advertising

Mobile marketing should be given serious consideration with respect to local business advertising by local business owners.? This can actually be very beneficial to them in keeping them a step ahead of their competition by attracting customers to their business.

Firstly, let us discuss precisely how the mobile devices that are necessary for mobile marketing come into play.? The mobile phone is undoubtedly one of the most valuable devices that have ever been created.? These days, mobile phones are not used solely for communicating, but also for marketing purposes for local goods and services.? This essentially is what mobile marketing is all about.? This fairly fresh way of marketing is becoming very popular with local businesses all over the world.

Second to note is that there is such a huge mobile market, so much so that of the four billion persons who utilize mobile devices, approximately twenty seven percent or about 1.08 billion are those who use smart phones. On top of that, there is a growing number of internet users, more and more persons are using their smart phones to find the goods and services they need.? The statistics also show that approximately half of the searches performed by local customers are done via their mobile devices.? What this shows us then, is that local business advertising by way of mobile marketing is definitely the way to go to keep up with the reality of the present times.

The open rate of your messages is yet another aspect that you need to look into seriously if you are a local business owner, and in relation to mobile marketing.? What should be considered is the fact that if you choose to use you mobile phone to send important information to your clients having to do with updates and/or promotions, then those will take a very short time in which to reach and be read all the customers you are sending them to; approximately five minutes or a little less than that in fact.? When you break it down, that means that this will account for more than ninety percent open rate.? Compared to email marketing that has only a mere twenty percent open rate, mobile marketing is obviously a much more successful way to market your local businesses.

With all the information you have just been made privy to with respect to mobile marketing and local business advertising, I have no doubt that you will act now instead of waiting an longer to capitalize on the advantages afforded you by this innovative way of marketing your goods and services.

Here are some other websites that show you just how much mobile marketing is booming right now!

Comments: Super Bowl marketers bet on mobile - ABC News
Direct digital marketing - Wikipedia the free encyclopedia
Fishbowl Marketing Inc.: Information from Answers.com

Source: http://smartphonewebcreator.com/mobile-marketing-and-the-importance-of-local-business-advertising/

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